Web Media University
AI Workforce Academy™

2-Day Live AI Workforce Academy · Daytime or Evening

Build Your AI Workforce inTwo Focused Sessions.

Two live sessions. Two hours each. Daytime or evening.

A hands-on live intensive where business owners, executives, consultants, marketers and operators architect an AI workforce, build their first AI employee, and leave with a roadmap to scale — on the schedule that works for them.

Tuition $97 ☀️ 10:00 AM – 12:00 PM ET 🌙 7:00 PM – 9:00 PM ET
Reserve My Seat — $97 Attend the Free Masterclass

Eligibility to earn the Certified AI Workforce Architect™

AI Workforce Blueprint

Example of roles a student might architect

Illustrative Example
👔

Business Development

Researching and scoring prospects

✍

Content Strategist

Turning one brief into a channel drop

🎙

Podcast Booking

Matching and pitching relevant shows

📈

SEO Research

Mapping keyword and AEO intent

Every AI employee you design gets a role, a mission, guardrails and a human approval step. You'll build your first one live during the intensive.

The Core Shift

Stop collecting AI tools. Start building an AI workforce.

AI is most powerful when it isn't another disconnected tool. Inside AI Workforce Academy™ you'll learn how to identify work AI should handle, design specialized AI employees, create reliable workflows, establish human oversight and build an AI workforce that supports real business outcomes.

Step 1

Learn

Understand what an AI employee really is.

Step 2

Architect

Design roles, missions and guardrails.

Step 3

Build

Create a working AI employee.

Step 4

Test

Evaluate output and set approvals.

Step 5

Scale

Roadmap the rest of your workforce.

Over two intensive days you'll move from experimenting with AI to designing an actual AI workforce strategy for your business.

Choose Your Cohort

Daytime or evening. Same program, your schedule.

Every cohort runs two live sessions, two hours each — about four live hours total. Pick the option that fits your calendar, then reserve your seat.

☀️ Daytime · 10:00 AM – 12:00 PM ET🌙 Evening · 7:00 PM – 9:00 PM ETTuition $97

Loading cohort dates…

Choose the daytime or evening cohort. Seats are limited in each session to preserve hands-on interaction.

Primary Outcome

Don't just learn about AI employees. Build one.

This is an implementation experience. Here is exactly what you leave with.

Your personalized AI Workforce Blueprint
Your first functioning AI employee
AI Employee Job Description templates
Prompt and workflow frameworks
Human approval and quality-control systems
AI Workforce implementation templates
A prioritized AI Employee roadmap
Your personalized 30/60/90-day implementation plan
The knowledge to continue expanding your AI workforce
One month of Web Media University membership included
The opportunity to earn the Certified AI Workforce Architect™ credential ($297)
Reserve My Seat — $97

Choose the daytime or evening cohort. Seats are limited in each session to preserve hands-on interaction.

Meet the AI Workforce of the Future

Examples of AI roles you can build.

These are examples to spark your thinking — not turnkey software employees included with enrollment. During the intensive you'll identify the AI employees most valuable to your own business and build your first one.

👔

AI Business Development Manager

Example Role

Mission: Continuously surface and qualify new revenue opportunities.

  • Prospect research & scoring
  • Outreach drafting
  • Warm intro mapping
🎙

Podcast Booking Manager

Example Role

Mission: Find and pitch the shows your buyers already listen to.

  • Show discovery & fit scoring
  • Host pitch drafting
  • Follow-up tracking
🎤

Speaker Opportunity Manager

Example Role

Mission: Find and pitch stages that match your expertise.

  • Event scanning
  • Session abstract drafting
  • Deadline calendar
🤝

Partnership Manager

Example Role

Mission: Identify referral and co-marketing relationships.

  • Partner prospecting
  • Value-exchange proposals
  • Relationship cadence
📄

RFP Opportunity Manager

Example Role

Mission: Monitor, filter and draft responses to relevant RFPs.

  • Portal monitoring
  • Go/no-go scoring
  • First-draft responses
✍

AI Content Strategist

Example Role

Mission: Turn one idea into a full editorial engine.

  • Topic clustering
  • Brief creation
  • Draft & repurpose
📈

SEO Research Manager

Example Role

Mission: Own keyword, AEO and competitive research.

  • Keyword & intent maps
  • AI-search citation tracking
  • Content gap reports
📱

Social Media Manager

Example Role

Mission: Keep every channel active and on-brand.

  • Calendar building
  • Post drafting
  • Engagement replies
📧

Email Marketing Manager

Example Role

Mission: Nurture every lead until they are ready to buy.

  • Segment strategy
  • Sequence drafting
  • Subject-line testing
📊

Analytics Manager

Example Role

Mission: Translate data into the next best action.

  • KPI summaries
  • Anomaly spotting
  • Monthly narrative reports
💬

Customer Service Assistant

Example Role

Mission: Answer on-brand and escalate when it should.

  • Response drafting
  • Knowledge grounding
  • Escalation rules
🗂

Project Manager

Example Role

Mission: Keep tasks, owners and deadlines moving.

  • Status roll-ups
  • Next-step drafting
  • Risk flagging
🧭

Executive Assistant

Example Role

Mission: Briefings, prep docs and calendar intelligence.

  • Daily briefings
  • Meeting prep
  • Inbox triage
Free Live Masterclass

See these concepts demonstrated live.

Build Your First AI Employee With Me — Free.

How to Build an AI Workforce That Saves You 20+ Hours a Week — discover how businesses are using AI employees for lead generation, content, podcast booking, speaking opportunities, research and repetitive administrative work. You'll see real AI employees in action and learn the framework for deciding what your first AI employee should actually do.

Experience Michelle's teaching and see what an AI workforce can actually look like before deciding whether AI Workforce Academy™ is right for you.

Reserve My Free Seat
Two-Day Curriculum

Four live hours. Two days. One AI workforce.

Day one you architect your workforce. Day two you build it and scale it. Two focused hours each day.

Day One · 3 Hours

Architect Your AI Workforce

  1. Session 1

    Understand AI Employees

    • What an AI employee actually is
    • AI employee vs. chatbot vs. automation vs. agent
    • Where AI creates the greatest leverage
    • What must remain human

    Shared language and a clear model for AI work.

  2. Session 2

    AI Workforce Opportunity Audit

    • Repetitive and research-heavy work
    • Lead generation, marketing and content tasks
    • Admin, sales support and customer service
    • Opportunity monitoring

    A prioritized list of the AI employees your business needs first.

  3. Session 3

    Design Your AI Roles

    • Name, role, mission and responsibilities
    • Inputs, outputs and success metrics
    • Guardrails, escalation and human approval

    Your AI Workforce Blueprint drafted live.

Day Two · 3 Hours

Build + Scale Your AI Workforce

  1. Session 4

    Build Your First AI Employee

    • Prompt architecture and role context
    • Business knowledge and instructions
    • Testing, evaluation and human approval

    A working AI employee for your own business.

  2. Session 5

    AI Workflows That Run

    • Multi-step workflows and handoffs
    • Research, marketing, lead gen, email and CRM
    • Where humans approve and intervene

    One end-to-end workflow assembled.

  3. Session 6

    Manage and Scale

    • Quality assurance, cost control and privacy
    • Performance measurement and escalation
    • Complete your 30/60/90-day roadmap

    A clear implementation roadmap and certification path.

Two Application Paths

Build it for your business — or for your clients.

The same architecture applies whether you're transforming your own organization or helping clients transform theirs.

Business Owner / Executive Path

Build an AI Workforce for Your Own Organization

Learn how to identify where AI creates leverage and build specialized AI employees that support your team.

Ideal for

EntrepreneursBusiness ownersExecutivesMarketing leadersFranchise organizationsOperations teams

Consultant / Agency Path

Learn to Architect AI Workforces for Clients

Develop a professional framework for helping clients identify, design and implement AI employees and workflows.

Ideal for

Marketing consultantsAgenciesAI consultantsFractional CMOsBusiness consultantsAutomation professionals
Interactive Planner

Sketch the AI workforce you want to build.

Pick your industry and the AI roles you'd prioritize. This planner produces a starting draft of the Blueprint you'll complete during the intensive.

Step 1

Choose your industry

Step 2

Hire your AI employees

Step 3

Add context for your Blueprint

Highest-priority AI employee

Company size

Where you are with AI today

Biggest bottleneck right now

Build it or have it built

Included With Tuition

Everything included for $97.

Two live 3-hour sessions (6 live hours)
Daytime or evening cohort option
1 month of Web Media University membership included
Hands-on implementation with Michelle
AI Workforce Blueprint
Build your first AI employee
AI employee templates and prompt frameworks
Workflow templates
30/60/90-day implementation roadmap
Session recordings and downloadable resources
Eligibility for the Certified AI Workforce Architect™ certification ($297)
Certification

Don't just attend. Prove you can build it.

Completing the two-day intensive makes you eligible to complete the certification assessment. The Certified AI Workforce Architect™ credential must be earned by demonstrating competency — a passing assessment score is 80%.

1

Complete the AI Workforce Academy™ Intensive

Attend or complete the required Academy training.

2

Submit an AI Workforce Blueprint

Demonstrate your ability to identify and architect appropriate AI roles for a real business.

3

Build One Functioning AI Employee

Demonstrate one functioning AI employee built around a legitimate business use case — with a clear role, defined mission, appropriate instructions, useful output, guardrails, human oversight where appropriate, and testing.

4

Pass the AI Workforce Architect Assessment

A short assessment covering AI employee architecture, prompt design, workflow design, human oversight, quality control, AI limitations, appropriate use cases and scaling an AI workforce.

The Credential

Certified AI Workforce Architect™

Only students who satisfy every certification requirement receive the credential. Approved Architects receive a digital certificate with a unique credential ID, completion date, verification URL, downloadable certificate, LinkedIn credential sharing and a badge for their member profile.

Professional Certification issued by Web Media University

Intensive completed Blueprint submitted AI employee submitted Assessment passed Reviewed by faculty Credential issued

Submissions are reviewed individually. Reviewers may request revisions rather than issue a simple pass or fail.

After the Academy — Choose Your Path

Learn it for $97. Then choose how far you take it.

The Academy delivers complete standalone value. These next steps are optional, and you pick the one that fits your goals.

Certify — $297

Certified AI Workforce Architect™

Submit your AI Workforce Blueprint, demonstrate one functioning AI employee and pass the Architect assessment to earn a verifiable credential.

  • Faculty-reviewed submissions
  • Verifiable credential ID + LinkedIn badge
  • Complete within 90 days of your cohort
Continue to Certification

Go turnkey

Turnkey AI Workforce Flow

Prefer it done for you? We build and install your AI employees and workflows so your team can start using them immediately.

  • Built around your Blueprint
  • Installed and tested for you
  • Training for your team
Request a scope

Corporate

Bring it to your whole organization

Private cohorts, multi-seat access and a custom AI workforce rollout for teams, franchises and enterprises.

  • Private daytime or evening cohorts
  • Multi-seat licensing
  • Custom curriculum and reporting
Talk about corporate
Your First 90 Days After the Intensive

Your AI Workforce Implementation Roadmap.

The Academy happens over two live days. Implementation continues afterward using the plan you build in Session 8.

1

First 30 Days

Deploy and optimize

Deploy and optimize your first AI employee, then measure and refine its output.

2

Days 31–60

Expand your roster

Add additional AI roles and workflows from your prioritized Blueprint.

3

Days 61–90

Connect the system

Connect your AI employees into a broader operating system with handoffs and human oversight.

Future Case Study Area

Reserved for the founding cohort.

We publish student results only after they are completed, measured and approved for use. These placeholders describe what we will document — they are not student results.

What we'll document

  • The AI employee the student built
  • The business problem it addresses
  • Time reclaimed, as measured by the student
  • The business outcome in their own words

Our standard

  • No hypothetical results shown as testimonials
  • Illustrative estimates always labeled as estimates
  • Published only with written permission
  • Replaced with verified results as they're confirmed
Free Live Masterclass

Not ready to enroll? Start with the free masterclass.

Build Your First AI Employee With Me — Free.

How to Build an AI Workforce That Saves You 20+ Hours a Week — discover how businesses are using AI employees for lead generation, content, podcast booking, speaking opportunities, research and repetitive administrative work. You'll see real AI employees in action and learn the framework for deciding what your first AI employee should actually do.

Experience Michelle's teaching and see what an AI workforce can actually look like before deciding whether AI Workforce Academy™ is right for you.

Reserve My Free Seat
Tuition

One program. One price. Membership included.

2-Day Live AI Workforce Academy · Daytime or Evening

AI Workforce Academy™

$97tuition

Includes 1 month of Web Media University membership — ongoing training, templates and support. Membership continues at $49/month afterward and can be cancelled anytime.

☀️ Daytime 10:00 AM – 12:00 PM ET 🌙 Evening 7:00 PM – 9:00 PM ET

  • Two live 3-hour sessions (6 live hours)
  • Daytime or evening cohort option
  • 1 month of Web Media University membership included
  • Hands-on implementation with Michelle
  • AI Workforce Blueprint
  • Build your first AI employee
  • AI employee templates and prompt frameworks
  • Workflow templates
  • 30/60/90-day implementation roadmap
  • Session recordings and downloadable resources
  • Eligibility for the Certified AI Workforce Architect™ certification ($297)
Reserve My Seat — $97

Choose the daytime or evening cohort. Seats are limited in each session to preserve hands-on interaction.

FAQ

Frequently asked questions.

Tuition is $97 and includes one month of Web Media University membership. After that month, membership continues at $49/month and can be cancelled anytime.

Don't just learn about AI employees.Build one.

Enroll in the 2-day live intensive and leave with your Blueprint, your first AI employee and a 30/60/90-day plan — or start with the free masterclass and decide from there.

Enroll in AI Workforce Academy™ — $97 Attend the Free Masterclass