Mini-courses, certifications & paths.

Google Business Profile for Franchise Owners

An optimized, actively managed profile.

Local SEO for Franchise Locations

A fully optimized local search presence.

Find Customers on LinkedIn

Consistently attract and start conversations with your ideal B2B customers on LinkedIn.

Part of Social Media Lead Generation Specialist

Updated Jul 2026

Social Media Audience Research

Identify the platforms your ideal customer uses and translate that into a working keyword and content plan.

Part of Social Media Marketing Foundations Certificate

Updated Jul 2026

Social Media Management Foundations

Confidently describe the modern social media management role and articulate why your business must be active on social.

Part of Social Media Marketing Foundations Certificate

Updated Jul 2026

Canva for Social Media Content

Design on-brand social media graphics in Canva in minutes, not hours.

Part of Social Media Marketing Foundations Certificate

Updated Jul 2026

Send Social Media Software Training

Confidently run the Send Social Media platform for your business or clients.

Part of Advanced Social Media Marketing Certification

Updated Jul 2026

Advanced Social Media Marketing Certification

Prove advanced-level command of social media operations and reporting.

Updated Jul 2026

Content Marketing Fundamentals

Understand the content marketing playbook and how blogs plus social platforms work together.

Part of Social Media Marketing Foundations Certificate

Updated Jul 2026

Email Automation Fundamentals

Launch an email auto-responder that nurtures new leads into buyers.

Part of Social Media Lead Generation Specialist

Updated Jul 2026

Find Customers on Pinterest

Build a Pinterest presence that drives evergreen traffic and leads.

Part of Social Media Lead Generation Specialist

Updated Jul 2026

Social Media Engagement and Community Management

Run engagement workflows that grow a community, not just followers.

Part of Advanced Social Media Marketing Certification

Updated Jul 2026

Headlines and Calls to Action That Convert

Write headlines and CTAs that measurably increase clicks and conversions.

Part of Social Media Marketing Foundations Certificate

Updated Jul 2026

Find Customers on Instagram

Turn Instagram into a discovery channel that produces qualified leads.

Part of Social Media Lead Generation Specialist

Updated Jul 2026

Find Customers on YouTube

Rank YouTube videos that consistently pull in ideal customers.

Part of Social Media Lead Generation Specialist

Updated Jul 2026

Keyword Research for Content and Lead Generation

Run keyword research that drives blog, video, and landing-page topics that generate leads.

Part of Social Media Lead Generation Specialist

Updated Jul 2026

Landing Pages That Convert

Ship landing pages that convert your traffic into email subscribers and sales conversations.

Part of Social Media Lead Generation Specialist

Updated Jul 2026

Create a Magnetic Social Media Content Strategy

Ship a documented social media content strategy that pulls ideal customers toward you.

Part of Social Media Marketing Foundations Certificate

Updated Jul 2026

Paid Social Advertising Fundamentals

Run profitable pay-per-click campaigns on Meta and beyond.

Part of Social Media Lead Generation Specialist

Updated Jul 2026

Social Listening and Customer Discovery

Discover in-market buyers using social listening tools and hashtag research.

Part of Social Media Lead Generation Specialist

Updated Jul 2026

Build Your Social Media Content Calendar

Run a repeatable content calendar in the tool that fits your team.

Part of Social Media Marketing Foundations Certificate

Updated Jul 2026

Social Media Lead Generation Specialist

Prove you can generate qualified leads across platforms.

Updated Jul 2026

Social Media Marketing Foundations Certificate

Earn a credential proving you can plan, produce, and publish a full social media strategy.

Updated Jul 2026

Social Media Monitoring and Reporting

Deliver monthly social media reports that clearly show progress and ROI.

Part of Advanced Social Media Marketing Certification

Updated Jul 2026

Social Media Scheduling Fundamentals

Get your posts scheduled and published reliably every week.

Part of Advanced Social Media Marketing Certification

Updated Jul 2026

Find Customers on Facebook

Grow a Facebook audience of qualified buyers using organic and community strategies.

Part of Social Media Lead Generation Specialist

Updated Jul 2026