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6 Social Media Certifications That Will Be High Demand In 2014

Social Media Certifications
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Social media has changed the way that people across the globe communicate on a daily basis. Because social media has had such a significant impact, it's created numerous new jobs that didn't exist as recently as five years ago. If you're interested in obtaining one of these new jobs, social media certification can help put you on a new career path.
Facebook, Google Plus, LinkedIn, Pinterest and Twitter training are all examples of available social media courses. Once you have those credentials under your belt, here are some of the job opportunities you can pursue with confidence:

Social Media Copywriter

Writing for the web isn't the same as writing for a print publication. And writing for a blog or email newsletter requires skills that people who only write articles may not possess. If you want to have the ability to write status updates for sites like Twitter and Facebook, as well as longer content for a blog or email newsletter, taking advantage of the five social media courses discussed above, as well as courses on blogging and email marketing, will give you the necessary skills to secure this very desirable position.

Online Community Manager

One of the key tenets of social media marketing is building a strong community. When a business is able to build a community that's enthusiastic about their brand, it creates a loyal audience that's going to help spread the word about the business. While this type of community can be very powerful, it's not something that usually springs up overnight. That's why businesses are very interested in managers who can help them recruit and interact with social media users. And what's especially appealing about this job is it allows you to utilize both creative and analytical skills.

Social Media Strategist

Although the potential for content to go viral is one of the things that makes social media so appealing to all kinds of businesses, enjoying those types of successes generally requires the guidance of someone who can coordinate a team to produce and promote the right type of content.

Social Media Marketing Coordinator

More and more companies are expanding the size of their social media departments. If you want to be in a position to coordinate different employees' activities, having a diverse range of social media training will prove to be invaluable.

SEO Specialist

Because social media's impact on search engine rankings is only going to continue to increase, combining SEO knowledge with social media certification makes for a very desirable employee.

Social Media Marketing Manager

Plenty of companies are now looking for a key employee who can not only manage their social media department, but also ensure that what it's doing is in sync with other departments like advertising and sales.

Regardless of your specific background, if you want to put your career on a path that's going to be both enjoyable and rewarding, making social media certification a priority is one of the best things you can do for yourself!

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2018 Calendar
Jan: Marketing Plan Development
Feb: Social Media Tools Review
Mar: Social Media Optimization
Apr: Branding and Advertising
May: Content and Article Marketing
Jun: Video and Blog Marketing
Jul: Email and Mobile Marketing
Aug: Pay Per Click Marketing
Sep: Search Engine Optimization
Oct: Social Media Management
Nov: Building Brand Advocates
Dec: Business Networking and Sales
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Featured Teacher
  • MICHELLE HUMMEL

    MICHELLE HUMMEL

    Michelle was recently nominated for the Women Owned Business of the Year! CEO of her own full service social media marketing agency Web Strategy Plus.  She holds a valuable degree in Internet Marketing with a strong 15+ year background in the field. She has published 2 books in her series titled, “The Social Media Magnet: everything you need to know to attract customers with social media”, where she shares her best kept secrets to success. Michelle travels Worldwide delivering keynotes and in-depth social media certification training to companies. She founded the Social Media Enthusiasts community with chapters Nationwide. Also a current contributing editor to The Social Media Monthly Magazine. Read More »