Latest Marketing Tips
Micro-Moments Matter: How to Leverage Shoppable Posts and New Social Tools This Holiday Season
The holidays aren’t just the busiest time of the year—they’re the most competitive. Between gift guides, seasonal promotions, and limited-time...
Spooky Marketing Mistakes to Avoid: Don’t Let Your Online Strategy Haunt Your Business This Halloween
Halloween isn’t just for costumes, candy, and haunted houses—it’s also a perfect time to think about the frights lurking in...
Why Staying on Top of Social Media Trends Matters—and How Web Media University Keeps You Ahead of the Curve
Social media platforms are constantly evolving. New features are added, algorithms change, and trends emerge seemingly overnight. For businesses and...
The Psychology of Colors in Branding: Why Your Palette Could Be Driving or Losing Sales
When it comes to branding, every detail matters. Your logo, fonts, messaging, and imagery all contribute to how your audience...
From Clicks to Clients: How Conversion Rate Optimization Works Behind the Scenes
Every business wants more website traffic, but traffic alone doesn’t pay the bills. Turning visitors into paying clients requires a...
Navigating the E-Commerce Boom: Lessons From Brands That Are Winning Online
E-commerce continues to grow rapidly, but not every brand finds success in this competitive space. The difference between thriving and...
Re-Engage & Reconnect: Winning Back Cold Leads With Fall Social Campaigns
Every business has them: leads that once showed interest but have since gone quiet. Maybe they signed up for your...
Building a Personal Brand Online: Lessons From Top Social Media Influencers
Your personal brand is more than a logo or a catchy tagline, it is the story you tell, the trust...
LinkedIn’s Video Evolution: Video Covers, Newsletter Enhancements & Authenticity in Professional Content
LinkedIn continues to reshape the way professionals connect, and its latest updates put video and authenticity at the forefront. With...
Back-to-Business Boost: Using Paid Ads to Capture Post-Summer Shoppers
As summer winds down, shoppers shift their focus from vacations and outdoor activities to back-to-school, fall events, and preparing for...
Our Alumni
John A. Fallone
Founder of Traininguru Masters
Travis Wagoner
Alumni Relations & Communications Director - Trinity High School
Sara Cullin
Rumpke Senior Corporate Communications Coordinator
Mark Walker
City of Cincinnati Economic Development Division
Lakesha Brown
XD Web Solutions
Laurie Owen
Reach Them Online
Derrick Workman
Boon Multimedia Design