Coached Boot Camp Social Media Certification: saves you time by helping you get a quicker understanding of the exact tools and resources you need for success! Are you tired of being overwhelmed with social media training and/or not sure where to start? We understand social media is not a “one-size fits all” and every industry faces unique challenges when marketing online.
Get access to an expert teacher who will provide a hands-on training session designed just for you! Each session will be followed with a homework assignment that will be reviewed/graded with your teacher. Training will be done virtually through screen sharing software.
Introduction to the Social Media Management role, best practices, tools and must-have resources
Learn secret strategies to find your target audience on Twitter, Facebook, YouTube, Pinterest, LinkedIn and Google Plus
See how easy it is to discover Key Influencers on social media and develop strategic relationships to help grow your business
Learn how to easily monitor Facebook and Twitter conversations with targeted keywords to find your customers
Learn how to create Twitter leads lists and import them into the Send Social Media Management dashboard for monitoring and engagement
Classroom Work: You will create your Targeted Marketing Profiles
Session #2 – Developing Your Content Strategy, 2 hours
Introduction on how to develop a magnetic content marketing strategy to attract customers to your brand
Learn how to build social media followers fast and inspire them to become Brand Advocates
We will review best practices and give you several great ideas you can use for your content strategy
Learn how you can use tools like Send Social Media and Feed.ly to quickly find quality content
You will be provided with a Social Media Marketing Calendar template which you will use to start building your own strategy
Classroom Work: You will create your Social Media Marketing Calendar
Session #3 – Executing Your Market Strategy, 2 hours
Introduction on how to use the Send Social Media Management Dashboard
How to add and manage your Facebook, Twitter, LinkedIn, Google Plus, Instagram, Foursquare, YouTube, WordPress and Pinterest
How to setup your Twitter Welcome Tweets, List, Searches, Retweets and AutoReplies
How to create an Email and SMS Mobile marketing campaign
How to optimize your social media posts - best time to post, repeat your posts, add lead generation links, create custom designs, add videos & automate your RSS feed
How to pull reports to optimize your social media strategies
Classroom Work: You will input your Social Media Content into the posting dashboard
In-Depth, Industry Specific Training
We will review your homework and provide answers to specific questions that relate to your Industry. We will deliver in-depth training and help you understand the Social Media Tools that are right for your business.
Social Media Certification
Take our final exam to prove you are a social media expert in your Industry. We will provide you with a badge you can proudly display on your LinkedIn profile and add to your website.
Just a Few Industries we specialize in for Instructor Led Hands-On Training:
Michelle was recently nominated for the Women Owned Business of the Year! CEO of her own full service social media marketing agency Web Strategy Plus. She holds a valuable degree in Internet Marketing with a strong 15+ year background in the field. She has published 2 books in her series titled, “The Social Media Magnet: everything you need to know to attract customers with social media”, where she shares her best kept secrets to success. Michelle travels Worldwide delivering keynotes and in-depth social media certification training to companies. She founded the Social Media Enthusiasts community with chapters Nationwide. Also a current contributing editor to The Social Media Monthly Magazine.
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