Web Media University gives you exclusive access to every tool and resource you need for success – saving you precious time and money.
Your complete step-by-step guide to Blogging
This online course includes…
- Understanding the Top Blogging Platforms
- Proper SEO Techniques
- Finding the Right Plugins for your Business
- Creating Hypnotic Headlines That Get Clicks
- Understanding Analytics for Optimization
101 – The Best Blogging Platform for Your Business
We will review the most popular blog platforms to determine the best for your business. You'll learn how to set up your blog from A to Z from domain name registration, hosting to setting up Google Analytics. Learning points:
- Discover the Best Blogging Platform
- Domain Name Registration
- Web Hosting Options
- Google Analytics Set up
102 – Blog Content Marketing Strategies that Get Clicks
Content is king, so creating a blog that has quality content people will like and share are the keys to your success. Headlines are a critical component of blog marketing and we will show you how to write content that will get clicks. Save time when we introduce you to tools that can help you schedule content for posting. Learning points:
- How to create Hypnotic Headlines that get clicks
- Tools that save you time by scheduling posts
- Blog formatting secrets to make it easier to write more with less time
- Content Strategies to Attract Customers
- Editorial Content Creation to Organize Blog Posts
103 – Search Engine Optimization to Drive Targeted Traffic to Your Blog
Blogs are the fastest way to increase your search engine ranking - when done right. Search Engine Optimization is an easy task that we can show you how to do right the first time - and every time. Learning points:
- SEO best practices
- Find the best SEO plugins for your blog
- Proper Meta Tag creation
- Keyword and Title Strategies
- Google Keyword Tool Review
- Understand Google and Alexa Rankings
104 – How to Build and Nurture a Community of Brand Advocates
The quickest way to grow your brand is with positive word of mouth. Learn how to share quality content that will build relationships with your customers to influence them to become brand advocates. Learning points:
- Identify Brand Advocates
- Ideas for Rewarding Brand Advocates
- How to Build Relationships with Blog Influencers
- Promote your Blog on Social Platforms
- Social Apps that Nurture Relationships
105 – Understanding Google Analytics and Alexa Rankings to Improve Performance
Google Analytics provide powerful data to understand what blog content is performing the best and what social media platforms are driving the most traffic. We will delve in to understand analytics to better optimize your posting strategies. Learning points:
- How to Install Google Analytics
- Understanding the data
- Plugins that dive deeper into the data
- Discover your Readers' demographics
- Discover Alexa and how it provides feedback
Web Media University gives you exclusive access to every tool and resource you need for success – saving you precious time and money. We offer two great ways to learn:
Self Study Social Media Certification: join in on our self-guided online learning track that allows you to start anytime. Study at your own pace, from your desktop. Each course includes a series of exercises designed to put your learning into action. With the Library Card Pass you get full access to all of our Courses and Resources.
Coached Social Media Certification: receive hands-on training with one of our expert teachers to ensure you are truly “getting it”. We review Case Studies, Tools and provide answers to specific questions related to your Industry. Students will be grouped into training sessions with their Industry peers.