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Social Media Management and Marketing Certification

Get hands on training with Michelle Hummel, CEO of Web Strategy Plus, a full service Social Media Marketing Agency. Learn EVERYTHING you need to know to be a Social Media Manager for your company!

Do you want to know exactly how to reach your target audience with social media? Would you like an employee to acquire the skills needed to handle social media marketing for your company? Then this training session is for you! Learn how to attract more leads with social media marketing.

Want To Learn How Social Media Can Help Your Business Increase Sales And Generate Leads?

RSVP to our event!

"How To Successfully Grow Your Business With Social Media"

Presented by: Michelle Hummel, CEO of Web Strategy Plus

Join us for a fun networking and learn session where we will show you exactly how to grow your business with proven Social Media Marketing techniques you can implement right away!

Dinner will be provided so bring yourself, a friend, business cards and your think tank to this fun and engaging learning session. We will be giving away Door Prizes and one lucky winner will receive a $1,500 value Social Media Makeover!

How to Become a Successful Social Media Manager

With hundreds of millions of people using social media in the United States and billions more across the rest of the world, it’s not surprising that businesses across all industries have taken notice of sites like Facebook, Twitter, Instagram and Pinterest. While businesses of all sizes understand that social media is a powerful way for them to connect with potential and current customers, that doesn’t mean it’s easy to do. Since so many businesses have personally experienced the challenges that go along with building a meaningful presence on social media platforms, there’s a lot of demand for solutions. One solution that many businesses pursue is hiring a social media manager. Because engagement is such an important driver of social media activity, businesses want someone who can build a thriving community through real interactions.

Whether you’re interested in getting hired as a full-time social media manager for one company or want to work on a contract basis for multiple companies, we want to share some tips on the best approach to finding success as a social media manager:

Be Proactive

One of the main traits that separate individuals who find a lot of success as social media managers from those who don’t is being proactive. Given the ever-evolving landscape of social media, it’s important to take real ownership of your role and always be on the lookout for new opportunities.

Get Comfortable with Tools

Trying to manually do everything that’s required of a social media manager simply isn’t going to work. That’s why you need to be using comfortable using a variety of tools. From spreadsheets to scheduling tools, trying different tools and then fully learning the ones that work best will help you a lot.

Create Case Studies

Regardless of whether you prefer to work as a full-time or contract social media manager, it’s important to have a personal brand. One way to build a brand is by showing what you’ve done for different businesses. Case studies are an excellent way to share this information. And if you do work for any B2B companies, knowing how to create compelling case studies will come in quite handy.

Always Be Learning

Social media is something that continues to evolve at a very rapid pace. If you want to ensure that you’re always in the loop about what’s new and working, it’s essential to make ongoing learning a priority. A simple but very effective way to keep up with the latest in social media is our self-study social media certification. Not only will our program give you all the skills you need to thrive as a social media manager, but it will ensure that you’re able to keep those skills sharp.

Why Social Media Certification Training Should Be At The Top of Your List for 2017

Digital marketing is a field that continues to grow at a rapid pace. What's interesting about digital marketing is the field itself evolves almost just as fast. This rapid evolution means companies of all sizes find it challenging to hire people who have the current knowledge and skills to step right into a role in a meaningful way.

While there are definitely benefits to having a college degree, those benefits don't directly cross over to the digital marketing field. Even if a degree includes courses that are focused on digital, the curriculum isn't updated often enough to reflect the current state of digital marketing.

Whether you're interested in moving into the digital marketing field or want to get a promotion within it, you're probably wondering what steps you should take during 2017. We're going to explain why social media certification training is the best thing you can do during 2017, along with how to get started on this path.

 

The Value of Social Media Certification Training

There are a number of reasons why social media certification training is so beneficial to anyone who's involved or wants to get involved with digital marketing. The first is that the instructors teaching you throughout this training are professionals with real-world experience. Having someone with that perspective on social media marketing is essential for learning in a way that you'll be able to apply.

The next benefit is all the practical knowledge you'll gain. Because this type of training is focused on the skills needed to engage in actual social media marketing, you'll have a significant advantage in any role that you take on. The first two benefits tie in directly with the third, which is being able to show someone who's making hiring decisions that you're both proactive and have the type of skills they want from a candidate.

 

Maximize the Value of This Experience By Choosing Web Media University

If you want to take advantage of everything that a great social media certification training program has to offer, Web Media University is the perfect choice. We offer a coached social media certification and self-study social media certification. Having both options available means you'll be able to choose the perfect fit for your specific goals.

With Web Media University's coached social media certification, you'll get access to an expert teacher who will provide a hands-on training session designed just for you. Everything you learn will be reinforced by a homework assignment that follows each session. And with our self-study social media certification, you'll have access to courses that you can study whenever works best for you. This program also includes live training webinars, a case studies library, software directory and more.

If you want to accomplish something in 2017 that will help you move your career in the direction you desire, compare our social media certification programs and then get started with the one that's the perfect fit for you.

Starbucks Proves Why Every Company Needs Social Media Training

When it comes to a company that's as large as Starbucks, new initiatives don't get released to the public in a spontaneous manner. Instead, any big marketing push has to go through countless layers of approval before it goes out into the world. But while Starbucks and other large companies put a lot of work into their marketing, that doesn't mean they always get it right.

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2017 Calendar
Jan: Marketing Plan Development
Feb: Social Media Tools Review
Mar: Social Media Optimization
Apr: Branding and Advertising
May: Content and Article Marketing
Jun: Video and Blog Marketing
Jul: Email and Mobile Marketing
Aug: Pay Per Click Marketing
Sep: Search Engine Optimization
Oct: Social Media Management
Nov: Building Brand Advocates
Dec: Business Networking and Sales
Each month we will be featuring live webinars from our teachers on the above topics. Get exclusive access as a Web Media University member.
Featured Teacher
  • MICHELLE HUMMEL

    MICHELLE HUMMEL

    Michelle was recently nominated for the Women Owned Business of the Year! CEO of her own full service social media marketing agency Web Strategy Plus.  She holds a valuable degree in Internet Marketing with a strong 15+ year background in the field. She has published 2 books in her series titled, “The Social Media Magnet: everything you need to know to attract customers with social media”, where she shares her best kept secrets to success. Michelle travels Worldwide delivering keynotes and in-depth social media certification training to companies. She founded the Social Media Enthusiasts community with chapters Nationwide. Also a current contributing editor to The Social Media Monthly Magazine. Read More »