Blog Marketing Training

Blogging Online Training Course

Web Media University gives you exclusive access to every tool and resource you need for success – saving you precious time and money.

Your complete step-by-step guide to Blogging

This online course includes…

  • Understanding the Top Blogging Platforms
  • Proper SEO Techniques
  • Finding the Right Plugins for your Business
  • Creating Hypnotic Headlines That Get Clicks
  • Understanding Analytics for Optimization

101 – The Best Blogging Platform for Your Business

We will review the most popular blog platforms to determine the best for your business. You'll learn how to set up your blog from A to Z from domain name registration, hosting to setting up Google Analytics. Learning points:

  • Discover the Best Blogging Platform
  • Domain Name Registration
  • Web Hosting Options
  • Google Analytics Set up

102 – Blog Content Marketing Strategies that Get Clicks

Content is king, so creating a blog that has quality content people will like and share are the keys to your success. Headlines are a critical component of blog marketing and we will show you how to write content that will get clicks. Save time when we introduce you to tools that can help you schedule content for posting. Learning points:

  • How to create Hypnotic Headlines that get clicks
  • Tools that save you time by scheduling posts
  • Blog formatting secrets to make it easier to write more with less time
  • Content Strategies to Attract Customers
  • Editorial Content Creation to Organize Blog Posts

103 – Search Engine Optimization to Drive Targeted Traffic to Your Blog

Blogs are the fastest way to increase your search engine ranking - when done right. Search Engine Optimization is an easy task that we can show you how to do right the first time - and every time. Learning points:

  • SEO best practices
  • Find the best SEO plugins for your blog
  • Proper Meta Tag creation
  • Keyword and Title Strategies
  • Google Keyword Tool Review
  • Understand Google and Alexa Rankings

104 – How to Build and Nurture a Community of Brand Advocates

The quickest way to grow your brand is with positive word of mouth. Learn how to share quality content that will build relationships with your customers to influence them to become brand advocates. Learning points:

  • Identify Brand Advocates
  • Ideas for Rewarding Brand Advocates
  • How to Build Relationships with Blog Influencers
  • Promote your Blog on Social Platforms
  • Social Apps that Nurture Relationships

105 – Understanding Google Analytics and Alexa Rankings to Improve Performance

Google Analytics provide powerful data to understand what blog content is performing the best and what social media platforms are driving the most traffic. We will delve in to understand analytics to better optimize your posting strategies. Learning points:

  • How to Install Google Analytics
  • Understanding the data
  • Plugins that dive deeper into the data
  • Discover your Readers' demographics
  • Discover Alexa and how it provides feedback
Web Media University gives you exclusive access to every tool and resource you need for success – saving you precious time and money. We offer two great ways to learn:
passSelf Study Social Media Certification:  join in on our self-guided online learning track that allows you to start anytime. Study at your own pace, from your desktop. Each course includes a series of exercises designed to put your learning into action. With the Library Card Pass you get full access to all of our Courses and Resources.
majorCoached Social Media Certification: receive hands-on training with one of our expert teachers to ensure you are truly “getting it”. We review Case Studies, Tools and provide answers to specific questions related to your Industry. Students will be grouped into training sessions with their Industry peers.
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2016 Calendar
Jan: Marketing Plan Development
Feb: Social Media Tools Review
Mar: Social Media Optimization
Apr: Branding and Advertising
May: Content and Article Marketing
Jun: Video and Blog Marketing
Jul: Email and Mobile Marketing
Aug: Pay Per Click Marketing
Sep: Search Engine Optimization
Oct: Social Media Management
Nov: Building Brand Advocates
Dec: Business Networking and Sales
Each month we will be featuring live webinars from our teachers on the above topics. Get exclusive access as a Web Media University member.
Featured Teacher
  • MICHELLE HUMMEL

    MICHELLE HUMMEL

    Michelle was recently nominated for the Women Owned Business of the Year! CEO of her own full service social media marketing agency Web Strategy Plus.  She holds a valuable degree in Internet Marketing with a strong 15+ year background in the field. She has published 2 books in her series titled, “The Social Media Magnet: everything you need to know to attract customers with social media”, where she shares her best kept secrets to success. Michelle travels Worldwide delivering keynotes and in-depth social media certification training to companies. She founded the Social Media Enthusiasts community with chapters Nationwide. Also a current contributing editor to The Social Media Monthly Magazine. Read More »